Success factors for small rural entrepreneurs under the one-district-one-industry programme in Malaysia

• Main Authors: Abdul Kader, R., Mohamad, M.R., Che Ibrahim, A.A.
• Format: Conference or Workshop Item
• Language: English
• Published: 2007
• Subjects: HC Economic History and Conditions
• Online Access: http://eprints.um.edu.my/8713/1/All.pdf; http://eprints.um.edu.my/8713/

This paper presents the determinants of small business as perceived and experienced by rural entrepreneurs. A sample of small rural entrepreneurs under the One-District-One-Industry (ODOI) programme in Malaysia was surveyed using a structured questionnaire. Despite the importance of both internal an...