Adoption of travel e‐shopping in the UK
Purpose – This study aims to explore consumers' adoption of internet shopping in the context of UK travel services. The key objective is to identify the profile of internet shoppers and the antecedents of internet shopping adoption for travel services. Design/methodology/approach – The pap...
Saved in:
| 主要作者: | |
|---|---|
| 格式: | Article |
| 出版: |
Emerald
2007
|
| 主题: | |
| 在线阅读: | http://eprints.um.edu.my/12226/ http://www.emeraldinsight.com/doi/full/10.1108/09590550710773255 http://dx.doi.org/10.1108/09590550710773255 |
| 标签: |
添加标签
没有标签, 成为第一个标记此记录!
|