Adoption of travel e‐shopping in the UK

Purpose – This study aims to explore consumers' adoption of internet shopping in the context of UK travel services. The key objective is to identify the profile of internet shoppers and the antecedents of internet shopping adoption for travel services. Design/methodology/approach – The pap...

詳細記述

保存先:
書誌詳細
第一著者: Kamarulzaman, Y.
フォーマット: 論文
出版事項: Emerald 2007
主題:
オンライン・アクセス:http://eprints.um.edu.my/12226/
http://www.emeraldinsight.com/doi/full/10.1108/09590550710773255
http://dx.doi.org/10.1108/09590550710773255
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