Factors influencing local’s intention to dine in at Binjai Bistro, Ulek Beach Resort / Nurhhjayatul Asma Noor Din and Siti Asma Yaacob

• Main Authors: Noor Din, Nurhhjayatul Asma, Yaacob, Siti Asma
• Format: Thesis
• Language: English
• Published: 2019
• Subjects: Consumer satisfaction
• Online Access: https://ir.uitm.edu.my/id/eprint/99852/1/99852.pdf; https://ir.uitm.edu.my/id/eprint/99852/

This undergraduate project aims to explore the factors that influence local’s intention to dine in at Binjai Bistro and to explore which is the most significant factor that influence the local’s intention to dine in at Binjai Bistro, Ulek Beach Resort. In the research problem, the researcher highlig...