The perception of local communities towards hotel developments in Malaysia Islands / Nur Amalina Amira Ramli and Nurul Fatrah Aidah Zulkifli

• Main Authors: Ramli, Nur Amalina Amira, Zulkifli, Nurul Fatrah Aidah
• Format: Thesis
• Language: English
• Published: 2017
• Subjects: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
• Online Access: https://ir.uitm.edu.my/id/eprint/99737/1/99737.pdf; https://ir.uitm.edu.my/id/eprint/99737/

Hotel industry is one of the industries that are growth rapidly year by year around the world. It is interesting to know what is the people perception or thought about this industry, especially the perception of local communities. The developments of hotel industry surely give an impact toward the l...