Factors affecting the acceptance of online food delivery in Malaysia / Muhammad Amin Hisyamuddin Seman

• Main Author: Seman, Muhammad Amin Hisyamuddin
• Format: Thesis
• Language: English
• Published: 2020
• Subjects: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
• Online Access: https://ir.uitm.edu.my/id/eprint/98750/1/98750.pdf; https://ir.uitm.edu.my/id/eprint/98750/

This research is purposely for identifying the factors that affecting the acceptance toward online food delivery (OFD) in Malaysia. This research is a secondary research with the argumentative analysis writing referring the previous research. There are two (2) factors identified to be the independen...