EVM605: Event Resource Management / Faculty of Business Management

This course requires the students to apply all practical event management techniques learned in the program. The course takes students step by step through the process of manually managing a project, providing in-depth coverage of managing human resources, financial resources and organisational aspe...

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Bibliographic Details
Main Author: UiTM, Faculty of Business Management
Format: Teaching Resource
Language:English
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/97576/1/97576.pdf
https://ir.uitm.edu.my/id/eprint/97576/
https://aims.uitm.edu.my/
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Summary:This course requires the students to apply all practical event management techniques learned in the program. The course takes students step by step through the process of manually managing a project, providing in-depth coverage of managing human resources, financial resources and organisational aspects of event management. They will also able to learn the strategy to gain sponsors, effective marketing and PR strategy.