Industrial training report: Salam Ukhuwah Enterprise / Umi Rabiah Ahamad Basri

• Main Author: Ahamad Basri, Umi Rabiah
• Format: Monograph
• Language: English
• Published: Universiti Teknologi MARA, Perlis 2023
• Subjects: Organization
• Online Access: https://ir.uitm.edu.my/id/eprint/97525/1/97525.pdf; https://ir.uitm.edu.my/id/eprint/97525/

This report is prepared for the internship phase of Bachelor Business Administration(Hons.) Marketing of University Technology MARA(UITM) Perlis.The internship Program as well as this report is an indispensable for my course. It starts with the company profile which is about the background and information of Salam Ukhuwah Enterprise as an insurance agency which involves with various types of services and products. This report also includes my training reflection which is describing about my experience as an admin clerk of Salam Ukhuwah Enterprisewho deliver the services to the customer and briefly describing the some of the benefits in terms of skills that I gain through my internship experience. This report also focusses on one of the services that offer by Salam Ukhuwah Enterprise which is Commercial or business vehicle insurance renewal service and will give a clear idea about the situational analysis of this service by identifying its SWOT which are Strength, Weakness, Opportunity and Threat that relate to the irinternal and external factors. There is also part from this report that analysing their macro environmental factors which some of the factors can give positive impact on commercial vehicle insurance renewal service of Salam Ukhuwah Enterprise but there is also some negative impact from macro environmental factors to this service. It examines the Political, Economic, Social, Technological, Environmental, and Legal factors in the external environment. From my understanding of the SWOT analysis (Commercial Vehicle Insurance Renewal service) at Salam Ukhuwah Enterprise, I am providing TOWS matrix which is strategic options for Salam Ukhuwah Enterprise to leverage their Strengths and opportunities, and minimize weaknesses and threats The final and last for this report is about my wrap up for this report andd emonstrates what I have accomplished from my industrial training experience.