A study on the effectiveness of window display in attracting customers to Fokus Store Pantai Dalam / Youssaineir Mohamed Yusof

NRC DISTRIBUTION SDN BHD (Formerly known as Pernas Edar Sdn. Bhd.) has developed one step further suitable with its privatization by forming Fokus Banner Store franchise. The new type of retail store is trying to change people perception of how retail industry in Malaysia. Scope of this study howeve...

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Bibliographic Details
Main Author: Mohamed Yusof, Youssaineir
Format: Student Project
Language:English
Published: 1998
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/95842/1/95842.PDF
https://ir.uitm.edu.my/id/eprint/95842/
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