Impact of social media towards first-time voters: a study of the 15th Malaysia General Election / Marcalyn Lynie Jaya and Muhammad Alif Akmal Anuar

• Main Authors: Jaya, Marcalyn Lynie, Anuar, Muhammad Alif Akmal
• Format: Student Project
• Language: English
• Published: 2024
• Subjects: H Social Sciences (General); Study and teaching. Research
• Online Access: https://ir.uitm.edu.my/id/eprint/94923/1/94923.pdf; https://ir.uitm.edu.my/id/eprint/94923/

This research investigates the influence of social media on the voting behaviour and political engagement of first-time voters during the 15th Malaysia General Election. As the digital landscape evolves, social media platforms play an increasingly prominent role in shaping public opinion, especially...