DSC763: Customer Analytics / College of Computing, Informatics and Mathematics
There is a staggering amount of browsing data and buying patterns that can be found on online shop sites. Extracted customers’ data such as their preferences and navigations can be used to describe their past, present and future behaviours in relation to their purchasing decisions. This course will...
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| Format: | Teaching Resource |
| Language: | English |
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Universiti Teknologi MARA (UiTM)
2020
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| Online Access: | https://ir.uitm.edu.my/id/eprint/92459/1/92459.pdf https://ir.uitm.edu.my/id/eprint/92459/ https://aims.uitm.edu.my/ |
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