A comparison between Malay and Chinese ethnics in Kuching North City / Mohamed Faizal Shah Ali

Children influence and interaction with their parents happens everyday and almost in every situation. The main focus of this research is to study the nature of children-parents interaction and influence in parent’s purchasing decision between Malay and Chinese ethnics in Kuching North City area.

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Bibliographic Details
Main Author: Ali, Mohamed Faizal Shah
Format: Student Project
Language:English
Published: 2007
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/90900/1/90900.pdf
https://ir.uitm.edu.my/id/eprint/90900/
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