BRO504: Broadcast management and entrepreneurship / Faculty of Communication and Media Studies
This course is designed to provide students with detailed insights into the management aspects of electronic media, including leadership, ethics, business structures, personnel, marketing, sales and programming. Students will first be introduced to the historical development of management theories a...
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| Format: | Teaching Resource |
| Language: | English |
| Published: |
2020
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| Online Access: | https://ir.uitm.edu.my/id/eprint/90732/1/90732.pdf https://ir.uitm.edu.my/id/eprint/90732/ https://aims.uitm.edu.my |
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