Mamee-Double Decker Distribution (M) Sdn Bhd / Muhamad Firdaus Mahmood

• Main Author: Mahmood, Muhamad Firdaus
• Format: Monograph
• Language: English
• Published: Faculty of Business and Management 2023
• Subjects: TS Manufactures
• Online Access: https://ir.uitm.edu.my/id/eprint/90553/1/90553.pdf; https://ir.uitm.edu.my/id/eprint/90553/

MAMEE, more accurately MAMEE-Double Decker, is a popular Malaysian snack brand that produces a variety of instant noodles and chips. Since its establishment in 1971, the business has expanded to become a recognisable brand in Malaysia and other nations. MAMEE Monster, a line of instant noodles with flavors like chicken, tom yum and curry, is one of their most well-known goods. MAMEE Chef, a premium instant noodle brand with a variety of intriguing flavors like seafood laksa, chicken burger, and tom yum burger, is another well-liked item. MAMEE Double Decker Ayer Keroh also manufactures potato chips, shrimp crackers, and other snacks in addition to instant noodles. Over the years, they have released a number of cutting-edge goods, such as the MAMEE Express Cup, which offers busy consumers a handy and speedy meal option. Overall, MAMEE-Double Decker Ayer Keroh is a well-known company, due to the popularity of their iconic MAMEE Monster and MAMEE Double Decker snacks, in Malaysia and keeps growing its product line and international visibility.