Factors affecting customer relationship management practices of ETD Makmur (M) Sdn Bhd / Hannah Mohd Rayzal

• 主要作者: Mohd Rayzal, Hannah
• 格式: Student Project
• 语言: English
• 出版: 2017
• 主题: Consumer satisfaction; Customer services. Customer relations
• 在线阅读: https://ir.uitm.edu.my/id/eprint/90141/1/90141.pdf; https://ir.uitm.edu.my/id/eprint/90141/

The study aims to determine factors affecting the customer relationship management among employees. A research framework was proposed by following the study of (Piyawan Siriprasoetsin, Kulthida Tuamsuk, & Cholabhat Vongprasert, 2011). The researcher believe that knowledge and understanding among...