A research on purchasing behavior of UiTM Sabah student on magazines / Easter M. Subinon

• Main Author: M. Subinon, Easter
• Format: Student Project
• Language: English
• Published: 2007
• Subjects: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Purchasing. Selling. Sales personnel. Sales executives
• Online Access: https://ir.uitm.edu.my/id/eprint/88446/1/88446.pdf; https://ir.uitm.edu.my/id/eprint/88446/

This project paper is submitted to the Faculty of Business Management, Universiti Teknologi MARA, Sabah Campus as part of requirement for the fulfillment of Marketing Research subject (MKT 536). This paper is entitled "A RESEARCH ON PURCHASING BEHAVIOR OF UITM SABAH STUDENT ON MAGAZINES"....