The art of complaints: analysing complaints management from a social media banking account / Sharifah Syazwa Amierah Syed Khalid and Amir Lukman Abd Rahman
Banking institutions’ handling of complaints in today’s context has become one of the most highlighted areas in customer service. Customer complaints are the basis of any organisation, and an organisation’s ability to handle its customers reflects the competitive spirit in the business area. The res...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
2023
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/88003/1/88003.pdf https://ir.uitm.edu.my/id/eprint/88003/ https://e-ajuitmct.uitm.edu.my/v3/ |
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