Siti Akila Enterprise / Muhammad Azrul Naim Azhar, Noorfarah Lyana Amran, Nurul Jannah Mustaza, Siti Najwa Sulaiman, Nurfakhira Atiqah Abdul Karim and Nur Athira Ahmad Sarudin

• Main Authors: Azhar, Muhammad Azrul Naim, Amran, Noorfarah Lyana, Mustaza, Nurul Jannah, Sulaiman, Siti Najwa, Abdul Karim, Nurfakhira Atiqah, Ahmad Sarudin, Nur Athira
• Format: Entrepreneurship Project
• Language: English
• Published: 2019
• Subjects: Entrepreneurship. Risk and uncertainty; Nutrition. Foods and food supply
• Online Access: https://ir.uitm.edu.my/id/eprint/87135/2/87135.pdf; https://ir.uitm.edu.my/id/eprint/87135/

SITI AKILA ENTERPRISE was established on 2004. The company belongs to Encik Abdul Halim Bin Mokhtar. The company was started small and operated by family members in 2004. At the age of 30, his uncle offers him to help in his bakery in terms of the development skills. After 3 years operation, he got an offer from RISDA and obtained loan from MARA The company is operated in TL 72 Kampung Parit Raja Idris, Bukit Gambir, Johor. As for the business, Siti Akila Enterprise offers the frozen food, such as frozen curry puff, cakes and also breads. Siti Akila Enterprise become a caterer to Sekolah Menengah Maahad and other school and offices. The company also help non-established company to market their products. Siti Akila Enterprise currently have 2 branches of shop in the factory itself and in Pasar Tani FAMA. In 3 years of operation, Siti Akila Enterprise still maintain the size of the company as to manage their production effectively. The company philosophy is to grow slow and build a strong foundation. Siti Akila Enterprise planned to open a new branch in Permas Jaya, Johor Bahru. To saving the profit for reinvest again in the business, Siti Akila Enterprise advertised his company through getting involve in Persatuan Penjaja & Peniaga Kecil Melayu Johor, Karnival Jelajah Malaysia and Persatuan Industri Kecil dan Sederhana.