Kromarainz Design & Arts / Khairin Syaheeda Ismail and Nursyamimi Mohd Nornafiah

• Main Authors: Ismail, Khairin Syaheeda, Mohd Nornafiah, Nursyamimi
• Format: Entrepreneurship Project
• Language: English
• Published: 2023
• Subjects: Entrepreneurship. Risk and uncertainty; Social aspects. Social marketing
• Online Access: https://ir.uitm.edu.my/id/eprint/85491/1/85491.pdf; https://ir.uitm.edu.my/id/eprint/85491/

The principle of Entrepreneurship subject is compulsory for students in semester 4. In this assignment, each of the students is required to choose a product as their business and compose social media portfolio through a Facebook page as the platform to run the online marketing campaign. This is the pair project I made, Khairin Syaheeda Bt Ismail and my partner Nursyamimi Bt Mohd. Nornafiah. By utilizing Facebook for marketing, we have to provide the created Facebook page, customize the URL Facebook page, teaser posting, copywriting on the hard sell and soft sell, and support the posting with good graphics for online marketing. We as students are also required to register in the go-eCommerce systemto get access to the online module by MDEC. Lecturers also have to register go-eCommerce portal to enable the student to choose the name of the lecturer who taught when filling up the go-eCommerce. Besides that, we also registered our business in SSMand MyENT.