CTM513 : Strategic alliance / College of Creative Arts
This course provides students to the theory and concept of strategy in management in the application within the art, film and theatre industry. The course covers issues such as the business environments analysis, strategic competition tools and strategic alliances tools within the business context.
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Format: | Teaching Resource |
Language: | English |
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Universiti Teknologi MARA (UiTM)
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Online Access: | https://ir.uitm.edu.my/id/eprint/82491/1/82491.pdf https://ir.uitm.edu.my/id/eprint/82491/ https://aims.uitm.edu.my/ |
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Summary: | This course provides students to the theory and concept of strategy in management in the application within the art, film and theatre industry. The course covers issues such as the business environments analysis, strategic competition tools and strategic alliances tools within the business context. |
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