Customers satisfaction towards Avon products in Bukit Mertajam, Pulau Pinang / Rusmiza Mohd Adzmi

• Main Author: Mohd Adzmi, Rusmiza
• Format: Thesis
• Language: English
• Published: 2000
• Subjects: Beauty, Personal; Consumer satisfaction
• Online Access: https://ir.uitm.edu.my/id/eprint/76614/1/76614.pdf; https://ir.uitm.edu.my/id/eprint/76614/

In today's fiercely competitive market, no business can log survive without satisfied customers. Customer satisfaction is key to long-term profitability, and keeping the customer happy is everybody's business. Increasingly, companies are finding that factors such as lower labor costs, more...