Study on Bumiko promotional activities: Bumiko Sdn Bhd Jalan Simpang Tiga, Kuching / Arenawati Sehat Omar
The objectives of the study are to analyze the implementation of promotion activities and also to seek out the appropriate suggestions and recommendations in order to improve the existing promotion activities of the company.Promotion is one of the four major elements of the company's marketing...
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| Format: | Thesis |
| Language: | English |
| Published: |
2000
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| Online Access: | https://ir.uitm.edu.my/id/eprint/75684/1/75684.pdf https://ir.uitm.edu.my/id/eprint/75684/ |
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