AGR165: Agricultural Products Marketing / Faculty of Plantation and Agrotechnology
This course will elaborate the roles, processes, function and system of agricultural marketing. Attention will be focused to the basic problems of agricultural marketing and solution in solving the problems. The agricultural marketing approaches, scope of agricultural production and its role in agri...
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Universiti Teknologi MARA (UiTM)
2017
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Online Access: | https://ir.uitm.edu.my/id/eprint/74959/1/74959.pdf https://ir.uitm.edu.my/id/eprint/74959/ https://aims.uitm.edu.my/ |
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my.uitm.ir.749592023-03-24T08:10:00Z https://ir.uitm.edu.my/id/eprint/74959/ AGR165: Agricultural Products Marketing / Faculty of Plantation and Agrotechnology UiTM, Faculty of Plantation and Agrotechnology Curriculum Universiti Teknologi MARA This course will elaborate the roles, processes, function and system of agricultural marketing. Attention will be focused to the basic problems of agricultural marketing and solution in solving the problems. The agricultural marketing approaches, scope of agricultural production and its role in agricultural marketing would be analysed. The explanation of concepts of consumers demand and supply will be described along with the factors affecting the taste and preference of the consumers. Role of price discovery and policies, types of elasticity of demand and supply are also important in agricultural marketing. The final section of this course will briefly discuss about types of market structure, determining the best mode to enter the international market, commodity marketing and various types of marketing risks for agricultural marketing. Universiti Teknologi MARA (UiTM) 2017 Teaching Resource NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/74959/1/74959.pdf AGR165: Agricultural Products Marketing / Faculty of Plantation and Agrotechnology. (2017) [Teaching Resource] (Unpublished) https://aims.uitm.edu.my/ |
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Curriculum Universiti Teknologi MARA UiTM, Faculty of Plantation and Agrotechnology AGR165: Agricultural Products Marketing / Faculty of Plantation and Agrotechnology |
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This course will elaborate the roles, processes, function and system of agricultural marketing. Attention will be focused to the basic problems of agricultural marketing and solution in solving the problems. The agricultural marketing approaches, scope of agricultural production and its role in agricultural marketing would be analysed. The explanation of concepts of consumers demand and supply will be described along with the factors affecting the taste and preference of the consumers. Role of price discovery and policies, types of elasticity of demand and supply are also important in agricultural marketing. The final section of this course will briefly discuss about types of market structure, determining the best mode to enter the international market, commodity marketing and various types of marketing risks for agricultural marketing. |
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Teaching Resource |
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UiTM, Faculty of Plantation and Agrotechnology |
author_facet |
UiTM, Faculty of Plantation and Agrotechnology |
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UiTM, Faculty of Plantation and Agrotechnology |
title |
AGR165: Agricultural Products Marketing / Faculty of Plantation and Agrotechnology |
title_short |
AGR165: Agricultural Products Marketing / Faculty of Plantation and Agrotechnology |
title_full |
AGR165: Agricultural Products Marketing / Faculty of Plantation and Agrotechnology |
title_fullStr |
AGR165: Agricultural Products Marketing / Faculty of Plantation and Agrotechnology |
title_full_unstemmed |
AGR165: Agricultural Products Marketing / Faculty of Plantation and Agrotechnology |
title_sort |
agr165: agricultural products marketing / faculty of plantation and agrotechnology |
publisher |
Universiti Teknologi MARA (UiTM) |
publishDate |
2017 |
url |
https://ir.uitm.edu.my/id/eprint/74959/1/74959.pdf https://ir.uitm.edu.my/id/eprint/74959/ https://aims.uitm.edu.my/ |
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1761622435862413312 |
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13.18916 |