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Smartphone purchasing behavior among generation Y students in UiTM Sarawak / Norsila Sudin

According to Gartner, Inc. (NYSE: IT), “worldwide combined shipments of devices such as PC’s, tablets, and mobile phones are projected to reach 2.5 billion units in 2014, which 6.9 percent increase from 2013.” it shows that the demand for gadgets will increase from year to year. One ofthe reasons be...

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Main Author: Sudin, Norsila
Format: Student Project
Language:English
Published: 2015
Subjects:
H Social Sciences (General)
Telecommunication
Cell phones
Online Access:https://ir.uitm.edu.my/id/eprint/73054/1/73054.pdf
https://ir.uitm.edu.my/id/eprint/73054/
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id my.uitm.ir.73054
record_format eprints
spelling my.uitm.ir.730542023-01-27T03:49:08Z https://ir.uitm.edu.my/id/eprint/73054/ Smartphone purchasing behavior among generation Y students in UiTM Sarawak / Norsila Sudin Sudin, Norsila H Social Sciences (General) Telecommunication Cell phones According to Gartner, Inc. (NYSE: IT), “worldwide combined shipments of devices such as PC’s, tablets, and mobile phones are projected to reach 2.5 billion units in 2014, which 6.9 percent increase from 2013.” it shows that the demand for gadgets will increase from year to year. One ofthe reasons behind this is due to the fast changes in the technological development in market such as mobile commerce which is the trend worldwide nowadays (Kalatoka & Robinson, 2001; Liang & Wei, 2004). 2015-01 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/73054/1/73054.pdf Smartphone purchasing behavior among generation Y students in UiTM Sarawak / Norsila Sudin. (2015) [Student Project] (Unpublished)
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic H Social Sciences (General)
Telecommunication
Cell phones
spellingShingle H Social Sciences (General)
Telecommunication
Cell phones
Sudin, Norsila
Smartphone purchasing behavior among generation Y students in UiTM Sarawak / Norsila Sudin
description According to Gartner, Inc. (NYSE: IT), “worldwide combined shipments of devices such as PC’s, tablets, and mobile phones are projected to reach 2.5 billion units in 2014, which 6.9 percent increase from 2013.” it shows that the demand for gadgets will increase from year to year. One ofthe reasons behind this is due to the fast changes in the technological development in market such as mobile commerce which is the trend worldwide nowadays (Kalatoka & Robinson, 2001; Liang & Wei, 2004).
format Student Project
author Sudin, Norsila
author_facet Sudin, Norsila
author_sort Sudin, Norsila
title Smartphone purchasing behavior among generation Y students in UiTM Sarawak / Norsila Sudin
title_short Smartphone purchasing behavior among generation Y students in UiTM Sarawak / Norsila Sudin
title_full Smartphone purchasing behavior among generation Y students in UiTM Sarawak / Norsila Sudin
title_fullStr Smartphone purchasing behavior among generation Y students in UiTM Sarawak / Norsila Sudin
title_full_unstemmed Smartphone purchasing behavior among generation Y students in UiTM Sarawak / Norsila Sudin
title_sort smartphone purchasing behavior among generation y students in uitm sarawak / norsila sudin
publishDate 2015
url https://ir.uitm.edu.my/id/eprint/73054/1/73054.pdf
https://ir.uitm.edu.my/id/eprint/73054/
_version_ 1756687588614209536
score 13.2014675

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