A study on the effectiveness UMS Link Holdings promotion strategies in Kota Kinabalu / Siti Syazwini Masri

• المؤلف الرئيسي: Masri, Siti Syazwini
• التنسيق: Student Project
• اللغة: English
• منشور في: 2013
• الموضوعات: Branding (Marketing); Telemarketing. Internet marketing; Market segmentation. Target marketing; Product management; Market surveys. Including brand choice. Brand loyalty
• الوصول للمادة أونلاين: https://ir.uitm.edu.my/id/eprint/71899/1/71899.pdf; https://ir.uitm.edu.my/id/eprint/71899/

The purpose of conducting this research is to fully the syllabus MKT 662 in order for the University to award the bachelor degree. The investigation promotion strategy of UMS Link is the main purpose on this research, where the researcher was identifies the main element that is important to achieve...