Students’ knowledge, perceptions and practice towards direct-to-consumer advertising of pharmaceuticals in Malaysia / Kamaliah Md Saman ... [et al.]

Direct-to-consumer advertising (DTCA) of pharmaceuticals is increasingly popular and has both benefits and harm. We examined the knowledge, perception and practice (KAP) of Malaysian students. In this cross-sectional study, 200 questionnaires were returned. 31% of students had good; 59.5% had fair,...

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Bibliographic Details
Main Authors: Md Saman, Kamaliah, Mahusin, Mohd Khairul Anuar, Loganathan Fahrni, Mathumalar, Ismail, Hasnah
Format: Article
Language:English
Published: Faculty of Pharmacy 2021
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/70697/2/70697.pdf
https://ir.uitm.edu.my/id/eprint/70697/
http://ijpncs.uitm.edu.my/index.php/en/ijpncs-journal
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