A case study to identify reasons for declining sales of envelopes of Bengkel Seri Sarawak, a nonprofit organization / Peta @ Peter Gabong

Marketing for nonprofit organizations is as important as it is for for-profit organizations. Nonprofit organizations cannot solely depend on and hope for government support, private support is problematic, and competition is becoming more fierce. Charity organizations must communicate its existence...

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Bibliographic Details
Main Author: Gabong, Peta @ Peter
Format: Student Project
Language:English
Published: 2002
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/69063/1/69063.pdf
https://ir.uitm.edu.my/id/eprint/69063/
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