Kembara Meal By Niea / Izzah Dania Jasrie

• Main Author: Jasrie, Izzah Dania
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Entrepreneurship. Risk and uncertainty; Business; Social aspects. Social marketing; Packaging; Cooking; Cooking, Malay
• Online Access: https://ir.uitm.edu.my/id/eprint/68939/1/68939.pdf; https://ir.uitm.edu.my/id/eprint/68939/

The goal of Principles Of Entrepreneurship (ENT530) course is to instil a fundamental understanding of entrepreneurship from the perspective of a single entrepreneur. A portfolio is a collection of creative works meant to show a potential employer a person's abilities. This is because social media is such a creative profession, a portfolio may be quite useful in showcasing someones abilities. This report is required as part of the course Principles Of Entrepreneurship (ENT530). The goal of this assignment is to do the describe and explain about my social media portfolio for my business that is Kembara Meal by Niea. KEMBARA is a premium Malaysian brand of outdoor and backpacker cuisine. It is a modern outdoor food company looking to revitalise the food business by providing nutritious, shelf-stable, self-heating, ready-to-eat, anytime, anyplace meals with no preservatives, packaged for on-the-go adventurers. Introduced in 2017, kembara meal designed specifically for outdoor enthusiasts who value good cuisine and outdoor activities. From the ocean's depths to the summit of Everest, Kembara Meal by Niea is my first e-commerce business. Before this, I never have been started my business in my life. This is because, I do not have any interested in starting a business and I do not have any courage. When the time goes by, after my thought me about business, I realize that business is something that can gain confidence. Using Facebook as my platform, I make a little step to join a business community or entrepreneur. I have started my business in early 2021. I choose Food and beverage as my business category. Thus, I discover this company. My business role is agent. I choose agent because it is accessible and simple for full time student like me as well as easy to get started. In this report, it will describe my business profile consist of background of the business, mission and vision, description of the product and etc. Besides that, it also will describe my business proposal consist of Facebook post, Copywritting, teaser and etc.