Nailed It Store / Muhamad Aiman Shiddiqin Jamil Khir

• Main Author: Jamil Khir, Muhamad Aiman Shiddiqin
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Beauty, Personal; Entrepreneurship. Risk and uncertainty; Business; Social aspects. Social marketing; Hairdressing, barbering, beauty culture, cosmetology, etc. Including beauty shop practice
• Online Access: https://ir.uitm.edu.my/id/eprint/68604/1/68604.pdf; https://ir.uitm.edu.my/id/eprint/68604/

Nailed It Store is a new internet business that updates and sells its items primarily through Facebook. The company's nature is to provide beauty/healthcare services to customers via online platforms like Facebook and Whatsapp. Customers can choose between peel able nail paint and pressed-on nails. The fundamental concept is to sell nail paint and nail presses that are safe for individuals and the environment. It lowers the chances of harming the nails themselves. After it has dry, peel-off nail paint can be peeled off the fingernails. False nails that may be put with particular glue without hurting the natural nails are known as pressed on nails. Many customers complain that the peel able polish is too easy to remove. Other products, fortunately, exist to help strengthen the nail polish's staying power. Those who want nail polish or false nails that can be quickly removed without using a separate nail polish remover can use any of these products. Female teenagers and adults between the ages of 13 and 55 and health-conscious individuals from throughout the country are the target customers of Nailed It Store. Clients in Kelantan will have their purchases delivered to their doorstep for as little as RM1 per kilometer. Customers in other cities can still order the products for a delivery fee of RM4 per postage. Nailed It Store updates their Facebook page frequently and communicates with their consumers via the internet platform and Whatsapp. PosLaju Malaysia and J&T Express handle their deliveries to other cities. Nailed It Store use social media to provide soft sell, hard sell, and teaser postings to attract clients.