Mira Bundle / Muhammad Aqil Ahmad … [et al.]

• Main Authors: Ahmad, Muhammad Aqil, A.Wahab, Athirah, Zaini, Nur Atiqah, Zuhairi, Ainul Zafirah, Asmadi, Fatin Nadia
• Format: Entrepreneurship Project
• Language: English
• Published: 2022
• Subjects: Entrepreneurship. Risk and uncertainty; Business analysts; Clothing trade
• Online Access: https://ir.uitm.edu.my/id/eprint/67166/1/67166.pdf; https://ir.uitm.edu.my/id/eprint/67166/

Mira Bundle is a sole proprietor business that are founded and owned by Nur Amirah Hashim and her husband. Mira Bundle are a business that based at Alor Gajah, Malacca. This bundle business sells a lot of vintages and trendy clothing, pants, branded caps, shoes, bag and more. This business had been operated since 2019. The operations hours of Mira Bundle are 10.30 am until 10 pm daily except for Friday which are their rest day. Mira Bundles’ shop is located few km from our university, which make it easier for students to go and visit their shops. Somehow, Mira Bundle also do a live selling at Shopee and Facebook, this idea of doing live and advertising at Facebook does help them to reach their sale a lot, moreover when the pandemic hits. To get all the information’s and details of this bundle shop, we have arrange an interview with the owner of Mira Bundle herself, at the evening of 8 June 2022 at Mira Bundle. We get to know all the details of how this shop start up, how was their sale, what they had face during conducting this business, the product they sell, their marketing strategy, and what the improvement or innovations that this shop seeking in the future to be better and more successful business. Mira Bundle were built up after a few failures of food business according to the owner, Mrs. Nur Amirah Hashim. She and her husband start this business with an amount budget, and few trusted suppliers of clothing items. They are also flexible to discuss with their customer until reach an understanding if anything happened that they are unsatisfied with. Mira Bundle give few days for the clients that walk in or online customer to return or exchange the item their purchase that may had some defect. Not to mentions, this shop also could be asked for flexible price on any of their item. Mira bundle does mention, to extend their business more, to rent a bigger space for their shops as more stock to be keep by them. Mrs. Amirah also planning to take more workers for their shop to be better in many way.