Kitware Sdn. Bhd. / Muhammad Amirul Iman Mohd Zulkifli … [et al.]

• Main Authors: Mohd Zulkifli, Muhammad Amirul Iman, Zulkornain, Muhammad Iskandar, Nor Azlan, Nor Yasmin Filzah, Abdul Rahim, Nur Arieffah Alia
• Format: Entrepreneurship Project
• Language: English
• Published: 2022
• Subjects: Entrepreneurship. Risk and uncertainty; Planning. Business planning. Strategic planning
• Online Access: https://ir.uitm.edu.my/id/eprint/66751/2/66751.pdf; https://ir.uitm.edu.my/id/eprint/66751/

Kitware Sdn. Bhd. is a partnership business company that consists of four partners which are Nur Arieffah Alia, Muhammad Amirul Iman, Nor Yasmin Filzah, and Muhammad Iskandar. The four partners each have their functions and roles in the company. The name Kitware Sdn. Bhd. was a short form for the word kitchenware. The date of the commencement is on 15 May 2022 meanwhile the date of the registration of the company is on 16 May 2022. All of the partners each gave contributions on the capital to start this company. An amount of RM348,481 was spent to finance the business. Meanwhile, the rest was from a bank loan called CIMB Bank Berhad. Kitware Sdn. Bhd. is operating at Seksyen 7, Shah Alam, Selangor. The location that we chose by the company is very strategic as it is a place with lots of food and beverages stores. We seek high-end restaurants, cafés, and housewives to choose and purchase our products. Because no other store in the region sells culinary equipment, our business may be able to generate significant profits for the local food and beverage sector. The concept of this business is to sell chopping boards that have a variety of uses to customers who need them. We use bamboo panels as the chopping board because it is much lighter and more durable. The uniqueness of our product is that Kitware provides 3 uses which are high-carbon stainless steel knife, honing stone, and waste box. All these uses will be combined to form one chopping board. We believe that Kitware Sdn. Bhd. can be focused on pushing our sales although we had just started our business as we have the advantage of our location. Our location is full of our target market which we target restaurants, cafes, fast-food restaurants, and households. We also took our time to learn new things about marketing. As we grow, we found that there are a lot of competitors that are big in the industry, we believe one day we can also join the big companies and create more and more unique products