Choc-Lets My O Chunky / Muhammad Redza Zikry Nor Fazli

• Main Author: Nor Fazli, Muhammad Redza Zikry
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Entrepreneurship. Risk and uncertainty; Social aspects. Social marketing; Electronic commerce; Confectionery
• Online Access: https://ir.uitm.edu.my/id/eprint/65857/1/65857.pdf; https://ir.uitm.edu.my/id/eprint/65857/

This portfolio social media report is an individual assignment and project where students must create an online business on Facebook page (FB) by creating an official account to market a product. Everyone at UiTM is required to take Principles of Entrepreneurship as part of their studies (ENT530). As a result, I was given the opportunity to learn how to be a successful entrepreneur. For this project, I've decided to start a business by selling milk chocolate through Choc-Lets My. It offers two types of chocolates which are dark chocolate and white chocolate. They also have different kind of ingredient used to make the chocolate. I'd like to start a chocolate-related business. So, anything I want to do later has to involve chocolate. Furthermore, I chose to sell this product because I am confident that it will accompany people and serve as a snack while they watch a movie or a football match. This product is partnership business with my friend and also my first business from home because of movement control order (MCO) during Pandemic Covid-19. Choc-Lets My will serve to all customers who love the almond nuts. The market potential for my business is students, kids and adults. This chocolate will offer an adorable price with the potion for customers to purchase.