Social media, business capabilities and performance: a review of literature / Vanissa Grace Chin Domson
The evolution of social media is widely employed in today's business operations at all levels of scale, from micro and small businesses to medium and large corporations. Current technologies have shown to be effective instruments for enabling business network collaboration across various firms,...
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| Format: | Book Section |
| Language: | English |
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Perpustakaan Tun Abdul Razak, Universiti Teknologi MARA Sarawak
2022
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| Online Access: | https://ir.uitm.edu.my/id/eprint/65285/1/65285.pdf https://ir.uitm.edu.my/id/eprint/65285/ |
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| Summary: | The evolution of social media is widely employed in today's business operations at all levels of scale, from micro and small businesses to medium and large corporations. Current technologies have shown to be effective instruments for enabling business network collaboration across various firms, and the application industry is booming. The effects of social media on management might explain why social media has such an impact on corporate performance. |
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