Investigation of user preferences of photo gallery in e-commerce sites using eye-tracker / Khairunnizan Othman

This thesis studies the user preference in photo gallery of e-commerce websites using eye tracker device. In e-commerce, photo gallery is the most crucial part where the products are to be presented to the audience, which is the potential buyer. There are lots of types of photo gallery being used in...

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Bibliographic Details
Main Author: Othman, Khairunnizan
Format: Thesis
Language:English
Published: 2012
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/64620/1/64620.pdf
https://ir.uitm.edu.my/id/eprint/64620/
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