Marketing of Malaysia National Insurance Berhad's life insurance policy in Kuching-its strategy and effectiveness / Gary Gerisah Bagong
Malaysian National Insurance Berhad started its operation in Sarawak, in the early seventies. MNI is by far the largest locally registered insurance company, having twenty six branches Nation-wide. Life insurance is a global business with far-reaching socio-economic implication, because it affects e...
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| Format: | Student Project |
| Language: | English |
| Published: |
2001
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| Online Access: | https://ir.uitm.edu.my/id/eprint/63141/1/63141.pdf https://ir.uitm.edu.my/id/eprint/63141/ |
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