Keli Frozen Fydaqueen: case study: company analysis / Addina Syaza Abdul Aziz … [et al.]

• Main Authors: Abdul Aziz, Addina Syaza, Azmir, Fariesha Syazwani, Mohd Zaki, Muhammad Hafiz, Shaharin, Nur Annisa, Mohd Zurimi, Salmiza Ainatasya
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Entrepreneurship. Risk and uncertainty; Business analysts; Food industry and trade. Halal food industry. Certification
• Online Access: https://ir.uitm.edu.my/id/eprint/61661/2/61661.pdf; https://ir.uitm.edu.my/id/eprint/61661/

For assignment purposes, a case study is done on small businesses to provide greater exposure to students in entrepreneurship. Therefore, we did a case study on a small business – Keli Frozen Fydaqueen. The business is a family-owned business that was founded in June 2020 by Puan Rafidah Binti Mohd...