Factor that influence e-travel purchase among university students / Nur Amira Hanis Sharifudin, Siti Nur Aqilah Md Hussin and Maizatul Akmar Amiruddin

• Main Authors: Sharifudin, Nur Amira Hanis, Md Hussin, Siti Nur Aqilah, Amiruddin, Maizatul Akmar
• Format: Student Project
• Language: English
• Published: 2015
• Subjects: Travel and the state. Tourism; Tropics (General); Purchasing. Selling. Sales personnel. Sales executives
• Online Access: https://ir.uitm.edu.my/id/eprint/60644/1/60644.pdf; https://ir.uitm.edu.my/id/eprint/60644/

This study examined the factors and the domain factor that influence e-travel purchase among Universiti Teknologi Mara (UiTM) Malacca City Campus students. A stratified sampling method was used to identify the number of respondents from eight different programmes and the total sample comprised of 15...