Travel motivations for first time and repeat tourist in Banda Hilir, Melaka / Fairosyaliza Mohd Ibrahim Shah and Nabilah Kasmuri

• Main Authors: Mohd Ibrahim Shah, Fairosyaliza, Kasmuri, Nabilah
• Format: Student Project
• Language: English
• Published: 2015
• Subjects: Travel and state. Tourism; Melaka
• Online Access: https://ir.uitm.edu.my/id/eprint/59948/1/59948.pdf; https://ir.uitm.edu.my/id/eprint/59948/

The purpose of this study is to understand the travel motivations for first time and repeat tourist to visit Banda Hilir, Melaka. The travel motivations (push and pull factors) will leads to the encouragement among tourist to visit Banda Hilir, for first time or repeat. The respondents were tourists...