Factors that influencing the purchasing of life insurance among staffs in UiTM Negeri Sembilan, Seremban Campus / Alfin Nazirah Mohd Noor, Nurul Farishwana Faidzal Hisyam and Nur Asna Hamdan

• Main Authors: Mohd Noor, Alfin Nazirah, Faidzal Hisyam, Nurul Farishwana, Hamdan, Nur Asna
• Format: Student Project
• Language: English
• Published: 2021
• Subjects: HA Statistics; Statistical data; Theory and method of social science statistics; Surveys. Sampling. Statistical survey methodology; Data envelopment analysis
• Online Access: https://ir.uitm.edu.my/id/eprint/59401/1/59401.pdf; https://ir.uitm.edu.my/id/eprint/59401/

In Malaysia, about 54% of Malaysian are covered by life insurance or Takaful plan which is still considered low. Concerning the lower number ownership of life insurance in Malaysia, it is important to find out those demographic characteristics of the potential customers responsible for influencing the...