Al Quran Tagging ENUUR / Nur Hafizah Mohd Tahir

• Main Author: Mohd Tahir, Nur Hafizah
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Qurʼan. Koran; Entrepreneurship. Risk and uncertainty; Social aspects. Social marketing
• Online Access: https://ir.uitm.edu.my/id/eprint/58850/1/58850.pdf; https://ir.uitm.edu.my/id/eprint/58850/

The purpose of this portfolio is to use a Facebook Page to start an online business. This is an online business that I've been running. My business is called Al Quran Tagging ENUUR. This page is essentially a religious bookstore, with the Al Quran tagged to allow people to find their preferred daily prayers whenever and wherever they wish. The location of my business is at Tawau, Sabah. Customers can contact me through my Facebook Page's personal messaging feature or the WhatsApp link I have generated. I will be posting out the products that customers have ordered so that we can keep our social distance, especially during this Covid-19. The items I am selling fall within the religious bookstore category. Customers will appreciate the convenience of this Al Quran Tagging ENUUR, as well as the elegant cover for each Al Quran, which is thick and not too large. As a result, customers may take it with them wherever they go. The tagging inside the Quran is done by hand, and it takes roughly 3 hours every Al Quran to complete perfectly. Our target audience consists of a group of people who are seeking for a religious book, a low-cost surprise box, and the serenity of reading Al Quran tagging, which comes with different colors tagging that makes it simpler to find the daily prayer. Sahabat ENUUR's Al Quran Tagging is an excellent option for everyone and also delivery service is provided. Our specialty is in providing a ready-made Quran with verses tagged specially for Muslim friends and fellow Muslims. The marketing technique utilized by Al Quran Tagging ENUUR in this report is to present the list price of the goods, supply some pictures of the product, and provide some soft sale and hard sale to capture consumer attention as well as win consumer’s trust. Customers no longer need to be concerned about finding their unique prayer because Al Quran tagging has already prepared a tag for them. It is not heavy and is easy to carry. All of my customers are pleased with the convenience that this product provides. Since the pandemic Covid -19 take place, my roles are as an agent. I will be in charge of the promotion, sale, and distribution of the things. The stocks will be obtained from my stockiest. I started this business on Facebook and leveraged it by regularly marketing and publishing teasers, soft sells, and hard sells.