O’Betty Lip Matte / Nur Athira Ludin

• Main Author: Ludin, Nur Athira
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Beauty, Personal; Entrepreneurship. Risk and uncertainty; Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
• Online Access: https://ir.uitm.edu.my/id/eprint/57308/1/57308.pdf; https://ir.uitm.edu.my/id/eprint/57308/

In this pandemic season, many people want to do business as the major source of income; same goes to me. Even Islam also encouraged its ummah to venture into business. Prophet Muhammad S.A.W once said, “9 out 10 source of rizque can be found in business”. For my business, that I prepared for this selling project is about Lip matte by O’Betty. Therefore, I decided to sell this product because this is one of the makeup product that everyone love especially women. O’Betty Lip matte is a product that I have been choose for my report about business opportunity. I have sell this product for two months from 25 March 2021 to 25 May 2021 and reaches sale target of Rm 400. It easy for me to sell it because I am one of the users. So, I can promote it using my own feedback. Besides that, this product also get a higher request in makeup market now. With this report I will show all activities throughout the sales of this business that I run. In terms of project description before activity, project outcome after activity and my experiential in sell this lip matte to achieve my sales targets.