Jelly Joy Shop / Noor Hasniza Ismail ... [et al.]

• Main Authors: Ismail, Noor Hasniza, Ariffin, Wan Fadhlina, Shaari, Noor Hidayah, Bakri, Nor Wydura, Tajul Bahar, Umi Hani
• Format: Entrepreneurship Project
• Language: English
• Subjects: Planning. Business planning. Strategic planning; Food industry and trade. Halal food industry. Certification; Restaurants, cafeterias, tearooms, etc.
• Online Access: https://ir.uitm.edu.my/id/eprint/57133/1/57133.pdf; https://ir.uitm.edu.my/id/eprint/57133/

Jelly Joy Shop is a shop that established as a partnership form of business. As this business relates with trading business activity, the business involved directly in selling desert. The deserts sold in Jelly Joy Shop are various flavored jelly, pudding and nata de coco. Although the shop name is JellyJoy Shop, it doesn't mean we are only focusing on selling jelly. Actually, the shop is also sell variety of flavored pudding and nata de coco. JellyJoy Shop is the name that we choose for our company and the business will start to operate on 1st January 2004. There is a reason why we choose this name. "Jelly Joy" itself have already showed the meaning, how happy and cheerful our shop is. That is what we want the customers know about our shop, happy and cheerful. We decided to involve in selling deserts because there are only a few entrepreneur involved in this kind of business and the second factor is we can see the increasing demand on deserts from time to time. We know that this business has a good potential to succeed although it might took some time.