Case Study : Syarikat Muda Osman (SMO) Bookstores Sdn. Bhd / Nor Maisarah Mohd Harun

• Main Author: Mohd Harun, Nor Maisarah
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Business education; Success in business. Performance; Bookselling and publishing
• Online Access: https://ir.uitm.edu.my/id/eprint/55418/1/55418.pdf; https://ir.uitm.edu.my/id/eprint/55418/

First and foremost, the company that I had chosen as my main topic for this assignment was Syarikat Muda Osman Sdn. Bhd. (SMO) or now also known as SMO Bookstores. This company was established by late Haji Muda Osman in 1939. The business started with the retail, wholesale and distribution of variou...