TShaz Bakery / Hanis Shafinaz Shaharudin

• Main Author: Shaharudin, Hanis Shafinaz
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Business; Success in business; Business communication. Including business report writing, business correspondence; Baking. Confectionery
• Online Access: https://ir.uitm.edu.my/id/eprint/55143/1/55143.pdf; https://ir.uitm.edu.my/id/eprint/55143/

TShazbakery is a small business based in Nilai, Negeri Sembilan. It is owned by a 41 years old woman, Mrs. Noor Shahrizan Binti Mat who started honing her interest in making fresh breads, cakes and biscuits since December 2020. Plus, with the interest and talent that she possesses, she initially only did this business as a hobby. Because of the great response she received by her customers, she is determined to start the business with a deeper focus. This is because she wants to be focused on giving the best taste of Homemade bakery. Pn Noorshahrizan also stated that "customer satisfaction plays an important role to me " This shows that the products from TShaz Bakery are the products that are entirely baked with love and care. Until now, TShaz Bakery always provided the fresh bread, dessert and cookies as their main menu. So, for this project, I managed to help TShazbakery by promoting her brand. In addition, I used facebook page by posting about 40 interesting contents to create more engagement to her brand.