A study on the paddy supplier’s evaluation towards Bernas marketing mix: case study on customer at Tanjung Karang, Selangor / Rubitah Sairan

• Main Author: Sairan, Rubitah
• Format: Student Project
• Language: English
• Published: 2003
• Subjects: Marketing; Marketing research. Marketing research companies. Sales forecasting; Business communication. Including business report writing, business correspondence; Personal finance. Financial literacy; Credit. Debt. Loans; Commercial credit. Commercial loans. Credit management; Financial management. Business finance. Corporation finance
• Online Access: https://ir.uitm.edu.my/id/eprint/54290/1/54290.pdf; https://ir.uitm.edu.my/id/eprint/54290/

This research is study on paddy supplier towards BERNAS marketing mix. This case study is focus on supplier of paddy at Sri Tiram Jaya Complex, Tanjung Karang, Selangor. The objectives of this research are determining the total of paddy supplier that is satisfied with the overall service offered by...