Case Study : Faiza Sdn. Bhd / Afnan Syahmi Mohd Nazri

• Main Author: Mohd Nazri, Afnan Syahmi
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Marketing; Marketing research. Marketing research companies. Sales forecasting; Business communication. Including business report writing, business correspondence; Nutrition. Foods and food supply; Food service
• Online Access: https://ir.uitm.edu.my/id/eprint/52664/1/52664.pdf; https://ir.uitm.edu.my/id/eprint/52664/

Syarikat FAIZA was founded in 1982 and its major business is retail activity. The Syarikat FAIZA was formally established as a member under Syarikat FAIZA Sdn. Bhd. (SFSB). In 1997, Syarikat was invested in risk capital by Padiberas Nasional (BERNAS).At the end of the 1990s, customers began to analy...