McDonald Seksyen 7 Shah Alam / Nadia Athira Yunus ... [et al.]

• Main Authors: Yunus, Nadia Athira, Nik Baharudin, Nik Nurfadzillah, Sabri, Nur 'Atikah, Azman, Nurul Haziqah, Abu Bakar Sonny, Nurul Najwa Zulaikha, Nahar, Zulemalina
• Format: Entrepreneurship Project
• Language: English
• Published: 2019
• Subjects: Entrepreneurship. Risk and uncertainty
• Online Access: https://ir.uitm.edu.my/id/eprint/51664/1/51664.pdf; https://ir.uitm.edu.my/id/eprint/51664/

This case study is conducted to analyze the real situation of technopreneurship. On this case study, we have chosen McDonalds, Section 7 Shah Alam to conduct our investigation. McDonald have been~a~well-known as one of the leading restaurant chains in the world. Their main purpose is to focus on all...