Protectio (safety equipment) / Siti Farhanah Adenan, Ammar Habiborrahman … [et al.]

• Main Authors: Adenan, Siti Farhanah, Habiborrahman, Ammar, Tengku Azzman, Tengku Azzman
• Format: Entrepreneurship Project
• Language: English
• Published: 2017
• Subjects: Entrepreneurship. Risk and uncertainty
• Online Access: https://ir.uitm.edu.my/id/eprint/51458/1/51458.pdf; https://ir.uitm.edu.my/id/eprint/51458/

The use of helmets is an effective way to reduce the severity of injuries and fatalities during collisions among motorcyclists. The implementation of the law on mandating the use of motorcycle helmets are the best solution for now. However, there are some of the motorcyclists do not wear the safety helmet although there are law enforcement on wearing the helmet and mostly of them are young motorcyclist. Thus, in this New Product Development (NPD) report, the team came out with the solution to the issue by proposing a new mechanism or product that can be utilized to incorporate behavior adaptation toward safety concern among youth motorcyclist.