Case Study : Empayar Batik Exclusive / Aida Safiyah Sa’idi

• Main Author: Sa’idi, Aida Safiyah
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Success in business. Performance; Marketing; Consumer satisfaction; Batik
• Online Access: https://ir.uitm.edu.my/id/eprint/51246/1/51246.pdf; https://ir.uitm.edu.my/id/eprint/51246/

The executive summary of this case study will be summarized about the company that I chose. The company that I chose for this case study is Empayar Batik Exclusive which is located at Bazar Tok Guru, Kota Bharu, Kelantan. It is a fully owned local company that is managed by a male entrepreneur named...