Cover Image

Social media marketing as promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. / Nur Aina Sofea Mohamed Esa

This is a study on social media marketing as a promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. Social media is very important to our life in this digitalization era. This research is to study the importance of social media use to the music industry and how s...

Full description

Saved in:
Bibliographic Details
Main Author: Mohamed Esa, Nur Aina Sofea
Format: Thesis
Language:English
Published: 2019
Subjects:
Social perception. Social cognition
Online social networks
Music in colleges and universities
Analysis and appreciation of music
Online Access:https://ir.uitm.edu.my/id/eprint/49457/1/49457.pdf
https://ir.uitm.edu.my/id/eprint/49457/
Tags: Add Tag
No Tags, Be the first to tag this record!
id my.uitm.ir.49457
record_format eprints
spelling my.uitm.ir.494572021-08-12T02:02:48Z https://ir.uitm.edu.my/id/eprint/49457/ Social media marketing as promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. / Nur Aina Sofea Mohamed Esa Mohamed Esa, Nur Aina Sofea Social perception. Social cognition Online social networks Music in colleges and universities Analysis and appreciation of music This is a study on social media marketing as a promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. Social media is very important to our life in this digitalization era. This research is to study the importance of social media use to the music industry and how social media can be a tools for promoting talents among music students. This study utilized quantitative method and the data were collected through survey questionnaire who represent music students from all departments in Faculty of Music. I have discovered that majority of the respondents are using social media as their platform to exposed their music or talent. It shows that social media is the new medium of platform to find a new talent and self-exposure for students to be an artist. 2019 Thesis NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/49457/1/49457.pdf ID49457 Mohamed Esa, Nur Aina Sofea (2019) Social media marketing as promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. / Nur Aina Sofea Mohamed Esa. Degree thesis, thesis, Universiti Teknologi MARA.
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Social perception. Social cognition
Online social networks
Music in colleges and universities
Analysis and appreciation of music
spellingShingle Social perception. Social cognition
Online social networks
Music in colleges and universities
Analysis and appreciation of music
Mohamed Esa, Nur Aina Sofea
Social media marketing as promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. / Nur Aina Sofea Mohamed Esa
description This is a study on social media marketing as a promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. Social media is very important to our life in this digitalization era. This research is to study the importance of social media use to the music industry and how social media can be a tools for promoting talents among music students. This study utilized quantitative method and the data were collected through survey questionnaire who represent music students from all departments in Faculty of Music. I have discovered that majority of the respondents are using social media as their platform to exposed their music or talent. It shows that social media is the new medium of platform to find a new talent and self-exposure for students to be an artist.
format Thesis
author Mohamed Esa, Nur Aina Sofea
author_facet Mohamed Esa, Nur Aina Sofea
author_sort Mohamed Esa, Nur Aina Sofea
title Social media marketing as promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. / Nur Aina Sofea Mohamed Esa
title_short Social media marketing as promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. / Nur Aina Sofea Mohamed Esa
title_full Social media marketing as promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. / Nur Aina Sofea Mohamed Esa
title_fullStr Social media marketing as promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. / Nur Aina Sofea Mohamed Esa
title_full_unstemmed Social media marketing as promotion tools to promote new talents among students in Faculty of Music UiTM Shah Alam. / Nur Aina Sofea Mohamed Esa
title_sort social media marketing as promotion tools to promote new talents among students in faculty of music uitm shah alam. / nur aina sofea mohamed esa
publishDate 2019
url https://ir.uitm.edu.my/id/eprint/49457/1/49457.pdf
https://ir.uitm.edu.my/id/eprint/49457/
_version_ 1709671416011423744
score 13.214268

Similar Items